PAVING THE WAY The Rise team made impactful connections during IBC, challenging norms and championing diversity in broadcasting
I΄m 98% visionary, but to make my visions real I need an integrator
One of my key goals is to find alternative ways of learning and share that knowledge with others. Serving on a university board, for example, allows me to connect with a diverse range of people. I always try to surround myself with people I can learn from because it’s so easy to develop tunnel vision in your business. That isn’t good for anyone because no business is perfect. Another piece of advice is to always employ people smarter than you. There’s a fantastic book
RAPID RAPPORT Speed networking allows women to meet and connect with industry peers and leaders in a short but meaningful way
called Rocket Fuel , which requires you to do a test prior to reading to discover if you’re either a visionary or an integrator. I’m 98% visionary, but to make my visions real I need an integrator, who for me is Lou [Louise Wells, managing director at Bubble Agency]. Communicating regularly and asking for feedback are also highly important factors. I’ll write an email every Friday about what has been going on and what I’ve been up to. We recently launched a new feedback approach at Bubble, where we always ask each other, ‘how did that go?’ ‘Did you enjoy it?’ ‘Did we get it right?’ I have also – for the past 15 years – worked with a coach or business advisor, which has been invaluable for me and my business. What are some of the biggest challenges faced by the industry right now, and do you have any tips for someone starting out?
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