Definition February 2024 - Web


Partnering for sustainable production N XTGENbps, a leading provider of zero-emission battery generators, has joined forces with London-based Greenkit Ltd – specialist in energy-efficient film lighting – to introduce sustainable power solutions to the film industry. Greenkit is now the first rental house to offer NXTGENbps’ innovative Meerkat, Goat and Billy Goat batteries. Designed to replace traditional, noisy diesel generators, the NXTGENbps batteries are game changers for filmmakers prioritising sustainability. The partnership with Greenkit aligns with the industry’s growing eco-conscious values, providing filmmakers with a clean, quiet and reliable power source for seamless production experiences. Lesley Marr, director of sustainability at NXTGENbps, emphasised the collaboration’s commitment to making sustainable power solutions accessible, stating: “Hiring batteries from Greenkit will allow crews to reduce their carbon emissions while ensuring a seamless, silent production experience.” The recent successful use of the Goat battery for a London-to-Doha satellite link highlights the efficiency of the technology, which is setting a new standard for environmentally friendly film production.


BSC EXPO 16-17 February,

ISE 30 Jan - 2 Feb, Fira Barcelona Gran Via

Battersea Evolution, London An anticipated calendar fixture for the screen industries, BSC Expo showcases the latest film and TV production equipment. On top of networking and demos, catch presentations and panel discussions at the onsite seminar theatre. Talks this year include ‘Advice to my Younger Self: Things I Wish I Knew Earlier in my DP Career’. Exhibitors range from Blackmagic Design to Aputure and Rosco.

Celebrating its 20th birthday this year, Integrated Systems Europe (ISE) serves the pro AV and systems integration industry, uniting professionals from over 170 countries. This year’s programme includes a sustainability workshop and an education technology summit. On the show floor, expect in excess of 1000 exhibitors, spanning audio-visual, systems integration, lighting, live events and IT industries.

HAND in hand with the future T he entertainment industry embraces the future with the launch of consulting firm HAND (Human and Digital), the world’s first global talent ID registry. Currently in beta testing, the project is spearheaded by M&E veteran Will Kreth, CEO of HAND and former executive director of EIDR. High-profile partners confirmed include Sony Pictures Entertainment and the American Film Institute. A universal and verifiable ID for talents, it pioneers streamlined discoverability, royalty collection and revenue tracking in both real and virtual worlds. Amid a surge in deepfake usage, HAND’s talent ID emerges as a proactive solution to fortify name, image and likeness (NIL) rights. The revolutionary HAND ID, built on the ISO-level digital object identifier (DOI) handle system, marks a significant move towards 21st-century supply-chain automation. It addresses the long-standing challenge of manual processes in the industry, promising cost savings and accelerated time-to-value. Operating on a Software-as-a-Service (SaaS) subscription model, HAND caters to entertainment producers, talent agencies, payment processors and digital platforms. Rob Delf, CEO of Fabric, states: “This is a great move for the industry to align the value of global talent IDs in media and entertainment.” As the first DOI member since 1998 allowed to create handles for humans, virtual humans and fictional characters, HAND will be metaverse- and blockchain-ready. Its invitation-only beta phase is now open.

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