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Elevate your podcast to grow your audience
As we prepare for The Podcast Show, marketing manager Joe Cannon tells us how CVP empowers podcasters to take their video-first shows to the next level
T he world of podcasting is as an exclusively audio experience, social media and on-demand platforms have supercharged podcasting into a far more immersive, video-first experience. Drawing in media professionals from far and wide, The Podcast Show ( thepodcastshowlondon.com ) will take place on 20-21 May at the Business Design Centre in Islington, London. CVP is one of the most anticipated attendees and can be found at stand B11. “Given CVP’s long history as a reseller of high-end cinema and broadcast production equipment, visitors might be surprised to see us front and centre,” explains CVP’s Joe Cannon. “But with video and multicamera navigating its most important evolution since the medium’s inception. While they started
is about understanding how each piece of equipment can support solo creators or small teams, giving visitors the opportunity to engage with technology directly and learn about how workflow decisions impact the final product.” Visitors to CVP’s stand will find a wide range of equipment from leading brands such as Canon, Sony, Blackmagic, Shure and Rode, and for an area often overlooked by those new to video podcasting: lighting. “Just like any photography or filming environment, understanding and applying key lighting principles is what will make your podcast shine. Good lighting is what transforms an image from looking flat and boring into something with dimension and depth, even in small or challenging spaces. It helps draw your viewers’ attention to the subject and set a consistent visual tone.”
production now central to podcasts, we are ideally placed to bring our tried-and- tested knowledge to a new audience. Our stand shows modern production workflow in action, demonstrating scalable solutions creators can apply to their own content.” First up is a multicamera live set that will offer hands-on exploration of how a high-end video podcast production works. Visitors can step onto the set to see how multiple angles are framed and different sensor sizes and colour sciences interact within a single production. Complementing this immersive set is a technical workflow bench, where CVP experts demonstrate the path of a signal: from camera output into a video switcher, and from studio microphones into an audio mixer, before combining all of it for live- switched delivery. Cannon adds: “This
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