STORNAWAY.IO CEO: Kate Dimbleby
What is the company’s origin story? Founded in 2020 by jazz singer and creative producer Kate Dimbleby, alongside pioneering media technologist Ru Howe, Stornaway.io is backed by top media-savvy angel investors and Innovate UK. The platform is now used by over 30,000 creators worldwide for learning, training, corporate communications and entertainment. The vision for Stornaway is to make it easy for anyone to dream up and deliver fun, complex and multilayered non-linear interactive experiences – without coding or complication. The team recognised that the time was right to build the tools they wanted to use themselves, especially now as audiences, streaming technology and demand have reached a new tipping point for interactive media. Its web application Stornaway.io was launched in May 2020 after an extensive period of design, build and beta testing with TV/film and game producers in the UK and US. What is it working on right now? Stornaway has just released Voyager, an evolution of Stornaway video that revolutionises visual story design, content discovery and audience retention. Stornaway Voyager opens up a world of creative possibilities by enabling users to transform ordinary social posts, complex product demonstrations, online ads, HR training and corporate presentations into extraordinary, captivating journeys and gamified experiences. Adding a whole new level of interactive design, Stornaway Voyager lets users harness content from every corner of the web through the Stornaway Magic Window. Easily weave social posts, live streams, polls, pages and more from any online source – YouTube, TikTok, Instagram and websites – into your Stornaway project. Built-in data tracking tools enable users to analyse data and improve content performance and audience experience. What is the next step? Growth. Stornaway built a freemium SaaS platform aimed at unlocking the ability for everyone to make this type of media with no coding. This next year is about spreading the message of what’s possible to create with Stornaway, as well as working on our partnerships with other platforms. What one thing does the company need most? Larger partners who might want to integrate Stornaway’s incredible interactive technology into their platforms, as well as for people to spread the word that it exists! If you’re reading this, tell people who might be interested. There is nothing else like Stornaway!
YEAR FOUNDED: 2020
COUNTRY: United Kingdom
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