FEED Winter 2024 Newsletter

PIONEERING WOMEN

Clare Bramley Head of marketing and communications Amino, an Aferian company

Marie-Véronique Lacaze President Witbe Marie-Véronique Lacaze has been a trailblazer in shaping broadcast and media tech for three decades, particularly in measuring quality of experience. Her dynamic leadership has guided Witbe to become a global leader in automated testing and proactive monitoring tech for video service providers. Lacaze’s first major step in the tech industry was founding Oléane, the first internet provider in France dedicated to the enterprise market. During this time, she became curious about the internet errors reported by customers that her team could not see at the source, and contemplated how this issue could be addressed. After selling Oléane to France Telecom (now Orange) in 1998, Lacaze co-founded Witbe, a company dedicated to measuring service quality received by users on real devices and networks, observing otherwise invisible errors. While Witbe began testing web services, the company has shifted and expanded under Lacaze’s direction to focus on streaming video. Today, with 12 offices worldwide, Witbe’s industry- leading video testing and monitoring tech is used worldwide by providers like Comcast, Verizon and Vodafone.

When Clare Bramley joined Amino – an Aferian company – eight years ago, sustainability was not on anyone’s mind, and certainly not part of the Amino brand identity or its core strategies. Amino had no sustainability policies, ESG reports or any objectives related to environmental responsibility. Fast-forward to now, and not only is sustainability at the forefront of what Amino does, but it is also part of every product it creates. Bramley’s been part of the leadership team driving these changes, shaping and communicating the company’s sustainability story from its inception to its current award-winning status. She has led the company’s efforts to create internal policies around these initiatives and created the corporate ESG programme and report. Her strategic vision and marketing expertise have not only transformed Amino’s approach to sustainability, but also set a new standard for the media-technology industry. Bramley’s work in sustainability goes beyond Amino. She’s spearheaded the submission and acceptance of Aferian’s letter of commitment to Science Based Targets initiative (SBTi).

This is where our readers had their say on who deserves to be celebrated. Our People’s Choice categories offered the opportunity to nominate legendary business leaders, inspirational start-ups and pioneering women. After a phenomenal response over three months, here are the final results out of the many

inspirational people and companies put forward

NOT ONLY IS SUSTAINABILITY AT THE FOREFRONT OF WHAT IT DOES, BUT PART OF EVERY PRODUCT IT CREATES

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