35 GENIUS INTERVIEW Greg Gilderman & Kevin Hayes
GREG GILDERMAN: First, we have IBM’s proprietary algorithm for forecasting. The Weather Channel uses it for consumers and for business clients. But part of data journalism is being a data translator. There’s an enormous amount of data and information about everything right now, and there’s a ton of it about climate change and different aspects of climate change. How do you take all that information and present it in a way that a large audience who are interested in the news will be able to understand and enjoy? That’s where our writers, our off-camera meteorologists (who work behind the scenes and write articles or prepare the on-camera meteorologists) and the on-camera meteorologists (who all have background in meteorology and atmospheric science) – really shine. KEVIN HAYES: I have the absolute luxury of calling one of my colleagues, who’s a
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