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NAB PREVIEW INDUSTRY.

A s the world becomes increasingly connected and reliant on technology, the broadcasting industry remains at the forefront of innovation. For that reason, the National Association of Broadcasters (NAB) Show remains a much-anticipated event in the calendar worldwide. Marking its centenary at its home in Las Vegas, over 1000 exhibitors from various companies will showcase their latest innovations, products and services relevant to the broadcast industry. The exhibition hall is an excellent opportunity for technicians to see first-hand the latest tech solutions that will revolutionise their work. Another highlight is the keynote sessions featuring renowned industry leaders. Expect to hear inspiring speeches and thought-provoking ideas on emerging trends, challenges and opportunities that are shaping the future of broadcasting. You certainly do not want to miss these insights into what’s driving the industry’s exciting evolution. LOOK WHO’S TALKING One panel discussion not to be missed is the ‘AI Solutions for Broadcasters Roundtable’. Timothy Wolff, VP for TV & digital publishing innovation at Futuri Media, will be on the panel. Wolff “Attendees can register for any of the pre- conference workshops, which offer practical training on the latest broadcast techniques”

says the sheer quantity and quality of attendees and vendors means it’s a conference where one can find everything at the cutting edge. “Serving our audiences has always been the most important thing we do. Now, with AI, understanding the latest technologies allows us to do our best work serving the audience – even in the face of economic headwinds,” he explains. “It’s such a challenge to bring experienced people into the industry and keep them there. But the most dramatic change has been in the advancement of AI and how it can help our teams bring a higher volume and quality of content.” Maribel Lopez, senior director, head of PBS Digital Studios, is attending NAB for the first time and will be on a panel called ‘The Evolution of Video’. “Our panel aims to address the constant pace of change in the video content landscape,” she says. “For the past ten years, PBS Digital Studios has been a leader as a digital-first programmer, and we’ve incorporated our perspective to highlight strategic challenges and opportunities presented by changes in consumer behaviour, new platforms rising and falling and mysterious third-party algorithms wielding power. Based on what we know about the demands of today’s video landscape, we believe it’s imperative to keep key decision makers informed on the constant changes. Sharing best practices, research findings and other strategies has strengthened our network of content creators and we seek to replicate that best practice with our peers at NAB.” The Sin City event will also provide ample learning and networking opportunities for broadcast technicians. Attendees can register for any of the pre-conference workshops, which offer practical training on the latest broadcast

CUTTING EDGE NAB is set to provide incredible insight into the latest media and production technology

techniques, software and hardware. It’s a chance to hone skills, learn best practices and exchange ideas with other professionals in the field. For those seeking certification or further professional development – NAB 2023 offers that too. The conference will have plenty of educational sessions and certifications that will bolster your credentials and prepare you for the changing landscape of the industry. John Clark, senior vice president, emerging technology and executive director, Pilot, explains: “There is no better event than the Broadcast Engineering and IT (BEIT) Conference to look further into the future at technical opportunities and challenges broadcast engineers and technologists face. “Renard Jenkins’ keynote ‘New Tools, New Opportunities: Preparing Engineers and Technologists for Longevity’ is the perfect set-up for all the sessions that follow,” he continues. “Topics explored in BEIT were selected by a committee of industry professionals as the biggest areas of focus for media professionals and technologists. The presenters are experts offering real-world insights into trends and technology shaping the industry.”

Show business Don’t miss out on NAB Show! Catch it at the Las Vegas Convention Center from 15 to 19 April 2023.

INDUSTRY INSIGHTS Workshops will be on offer for broadcast technicians to gain trailblazing practical training

11. APRIL 2023

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