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CVP is home to a full spectrum of production equipment that’s ready to see, combine and evaluate. Its creative and technical staff are committed to finding the right solution for every production need. To arrange an online demo or book a one-to-one consultation, call 0208 380 7400 or visit cvp.com Build your perfect kit with CVP birthday. “He wanted to raise £1000 for charity, and it went viral. I think it was over £30 million in the end,” recounts Notsuke. GQ took Captain Tom’s premise and ran with it – literally. “This idea came out in a meeting where Captain Tom runs and does parkour,” Notsuke laughs. “The video is so fun. Obviously, we didn’t ask Tom to do anything – we had a good stunt double.” Video games For all of Condé Nast’s production projects, “CVP is our go-to,” Notsuke shares. “It’s basically the Amazon of kit. If you need to purchase anything, even if it’s a less popular lens, they seem to have everything you would need.” As more companies realise – and leverage – the power of effective video content, demand for kit will undoubtedly grow. “It’s going to become a necessity for every company,” predicts Notsuke. “I think, in a few years’ time, people with my profile are going to become very hot. I am excited to see what companies I’m going to be working with in the future – and how we will reach the world in this new online landscape.”
O CAPTAIN, MY CAPTAIN A project with the late, great Captain Tom was a high point in the career of Notsuke so far
WATCH ME Notsuke records Bill Nighy as he breaks down his most iconic characters
Passion projects Besides celebrity interviews and live events, Notsuke also films projects like Iconic Characters, 10 Essentials, Couples Quiz and The Breakdown for British GQ ’s YouTube channel. One of his favourite experiences was working with Captain Tom, a former British Army officer who made headlines during the UK’s first Covid-19 lockdown. “During Covid-19, everybody was doing remote shows,” says Notsuke. “That was so much fun because it was much bigger than usual, and we went crazy on the concepts, like with Captain Tom.” Ninety-nine years old at the time, Captain Tom pledged to walk 100 laps around his garden in honour of his impending 100th
Behind every social media campaign is a well-executed strategy. “When I do events like Men of the Year – which is a big party, essentially – it’s a massive party for 500 people, but the content is meant for the whole world,” Notsuke explains. “How can you bring the party to the people?” According to Notsuke, GQ ’s Men of the Year is a huge production, complete with a team of editors, a range of video cameras and countless moments to capture. “In 2023, we had over 65 million views. It’s exciting, but really high stakes. Now we know the strategy. “We’re entertainers,” Notsuke concludes. “Ultimately, I am making content to entertain people.”
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