12 ADVERTISEMENT FEATURE AWS
n late 2019, Streaming Media and Unisphere Research, sponsored by AWS and assisted by Help Me Stream Research Foundation, hosted a survey of companies using streaming video. Responses were collated from 515 participants at companies streaming for myriad purposes including advertising, education, pay TV, OTT services and sports. The results made it clear most companies and organisations aren’t exclusively executing either live or on-demand workflows – respondents indicated a consistent mix of live and VOD – and that cloud is very much a part of their strategy going forward.
• RANKING OF LIVE EVENTS SUB CATEGORIES Respondents gave a breakdown of the types of live events they were streaming.
• RANKING OF VOD SUB CATEGORIES Respondents also reported the types of VOD content they were streaming.
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