ATOMOS ADVERTISEMENT FEATURE
FOLLOWING THE CLOUD AT SUNDANCE
Atomos Cloud Studio cuts production time with Camera to Cloud at the high-altitude film festival
C ollating, cutting, editing But not any more. The Sundance Film Festival is one of the most prestigious in the world. Held annually in Park City, Utah, it has a reputation for showcasing original, thought-provoking films – often by up-and-coming directors. Many pictures that debut at Sundance go on to become critical darlings, with some even winning major awards. What’s more, the festival attracts industry professionals from around the world – from producers and packaging content at the Sundance Film Festival has been a laborious process over the years.
winter. But when Sundance hits, that’s tens of thousands of people that are flying into Park City. Traffic everywhere. Icy roads. And we are supposed to be everywhere throughout the day. That makes it really hard when we have these things like The Daily Recap, which, if you can believe it, is being shot and then put out into theatres the very next day.” The Daily Recaps bring the in-person festival experience and magic to those who unfortunately cannot attend the event. They are about making them feel part of the independent film community, inspiring them to participate online, and encouraging them to make plans to join in-person in the future. The Recaps also provide an opportunity for festivalgoers in Utah to take in more of the action. With hundreds of premieres, screenings and events spread across Park City and Salt Lake City, it’s impossible to see everything. Prior to every film, audience members can see what other movies and events they should seek out and get glimpses of unique moments that can only happen on the mountain, all while reinforcing their love for independent cinema and its community. Introducing Atomos Cloud Studio with Frame.io to Sundance this year meant that the production process changed, but for the better. Footage was delivered live throughout the day to the edit team, with next-day packages complete by end of play – hugely reducing the need for work to be done overnight.
to distributors and buyers. This allows filmmakers to network and potentially secure distribution deals for their films. In short, Sundance is a place where careers are made – the fulfilment of hopes and dreams all in one place. That means it’s a lot of work for those on the front line. Less need for a night shift Gathering footage during the day and then editing it at night for The Daily Recap to be distributed the next day isn’t an easy job. “There is a lot of lead-up to the festival,” explains Michael Bodie, content producer for Sundance Institute. “We are in a mountain town in the middle of the
LIVE TRANSMISSION The festival’s film crews uploaded over 100GB of proxy files straight to the edit suite via C2C
76
PRO MOVIEMAKER
Powered by FlippingBook