13 NAB PREVIEW Conference Picks
CREATION AND PRODUCTION
DISTRIBUTION AND MONETISATION
Attendees delve into dollar bills in this stream, with around 20 sessions containing a financial focus for those thinking of the future. Here are our picks: • Strategic Partnerships, Automation and the Evolution of Local Broadcast The successful evolution of local broadcast will depend on strategic partnerships. Leveraging these relationships is the only way to provide buyers and sellers with the tools necessary to bring the industry forward. This session takes place on the Monday, 2-2.30pm. • Kicka$$ Women Running Startups… And Why More Should Meet women running some of the hottest start-ups in media and technology. Hear their stories and why gender diversity at the top leads to more successful businesses, from increased revenue and company performance to accelerated innovation. This session takes place on the Tuesday, 10.40-11.20am. • Sports Betting & Media: The Greatest Fan Engagement Tool – Fact or Fiction? Learn about the emerging industry surrounding sports betting and the factors media companies should consider as they engage with the gaming industry. This session takes place on the Wednesday, 2-2.30pm.
The Creation and Production stream contains sessions focused on making content. Our top three: • Real-time Rendering
Engines: Powering New Production Opportunities Recent advances in real-time rendering engines have made them viable options for use in production and final VFX. This session discusses this cutting-edge technology and what it could mean for productions going forward. Saturday, 3.20-4pm. Is Tech Transforming Story? This session has a panel of women from the leading edge of industry transformations, who will be discussing the trends affecting storytelling and reaching global audiences. Tuesday, 1:30-2:10pm. The Business of Impact: A Different Way to Lead Media Organizations After this session, you will be armed with new ways to grow staff and customer engagement, stay relevant and a fresh perspective on the media organisations of tomorrow. Tuesday, 3:20-4pm.
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WHAT ELSE?
NAB’s own conference is augmented by a number of other separate conferences running in tandem. These offer deep dives into specialty areas and are for delegates who know what they want. Of particular interest to FEED readers will be the Streaming Summit. The two- day event features 100 speakers from the broadcast, media and publishing industries, covering the challenges and opportunities in packaging, monetising and distributing online video. NAB is also bringing together creators, technologists and content developers at a two-day conference named Nspire, aimed at social media creators and influencers. It features
speakers from big platforms like TikTok and Google Cloud. Other conferences we’ll be dropping into are the Broadcast Engineering and IT Conference and Digital Futures, which is dedicated to the tech and business of online media. The Executive Leadership Summit is a great place to get a high-altitude view of the industry from company heads. You’ll get to hear what’s on the minds of execs and company heads and get the big picture of where the business is headed. Other conferences are the Post Production World, which offers advanced training and education for post professionals, and the Small and Medium Format Radio Forum on Sunday.
This year’s NAB Show looks to be a growing global project – its fields of events appearing to diversify with each year. The accessible division of the events allows attendees to build their own unique and personal pathway throughout the show. As always, NAB is a rare opportunity for content professionals to both educate themselves on the developments within their industries and meet diverse varieties of industry personnel on a global scale at the same time. It is an educational and enriching combination that does not come around often. The NAB Show is taking place in Las Vegas from 18 to 22 April.
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