FEED Issue 02

12 YOUR TAKE NewTek

Jason Pruett, product marketing manager, NewTek EDUCATION AND THE NEW NORMAL

IP video tech has reached every part of our lives. Will it spark an education revolution?

So, what does the promise and actuality of IP look like in the context of education and the e-learning environment? It’s a lecture originating in a classroom, mixed with relevant visuals in real time and streamed live directly to students without ever leaving the campus network. It’s professionally produced, on-demand sessions uploaded immediately for viewing, without entering an editing suite or being subject to a single data transfer. It’s interactive instruction using familiar, aordable, or freely available applications for a better, richer, more cost-eective learning experience. It’s cameras and devices stationed in multiple venues on campus being accessible from the same, single, centralised control room for production. It’s slashing equipment budgets, reducing resource demands and limiting staing needs, while saving time and achieving incredible economies of scale. From a traditional video standpoint, an approach that would accommodate similar ambitions is eectively impossible. Even with a wealth of resources to allocate, the logistics involved with using standard baseband equipment and coaxial cabling

Consider education. Schools, universities and other academic institutions have successfully ventured into the digital space with communications, courses, sports and events, allowing students to learn, participate, communicate and collaborate remotely, primarily through the use of video. But, behind the scenes, it’s not uncommon to see IP simply serving as an outlet for conventional content production methods, and see that broadcasts, on-demand assets, streaming media and social networking activities are the product of siloed workflows. The reason why is relatively obvious. Video production has long relied on tried and true practices and principles that instructors, educators and professionals know, are comfortable with and continue to pass down to a new generation. Fortunately, they, and the video industry at large, are coming around to the idea of IP being more than an ancillary method of delivery, but instead, the primary means of getting video from here to there – and everywhere.

JASON PRUETT: IP stands to deliver the convenience, eiciency and flexibility to vastly improve upon the current experience of e-learning

n our personal and professional lives, we’re increasingly connected through technology. We can access untold amounts of information

from all over the world instantly. We can see, hear and communicate with family, friends and colleagues no matter where they are or where we might be. And we can read text, view images, watch video and listen to audio on electronic devices we carry wherever we go. Welcome to the world of IP. Indeed, a concept that was once so forward and foreign has become a reality so commonplace that we now demand that same convenience, eiciency and flexibility in all walks of life, from our shopping and entertainment, to our careers and education. And rightfully so.

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