Photography News 121 - Web

WhiteWall

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Turn your art into income with WhiteWall’s new Shopify App

With the launch of its new Shopify app, WhiteWall is opening the door to gallery-quality e-commerce for photographers and artists everywhere

WHITEWALL HAS LONG been recognised as an international leader in premium photo finishing, offering museum-grade prints and handcrafted frames. Now, with a seamless connection to Shopify, it allows creatives to build an online store that’s not only beautiful but also brilliantly efficient. Once the application is installed, your WhiteWall account connects directly to your Shopify store – whether it’s a full website, a blog or a simple online shop. From there, your images become ready-to-sell

products, with full control over formats, materials, framing and pricing. The result is a professionally presented collection, entirely on your terms. What makes this solution truly powerful is the automation. As soon as a customer places an order, WhiteWall takes over. Every piece is produced to the highest standards in its cutting-edge lab near Cologne, packaged with care and shipped securely to over 50 countries using trusted logistics partners. There’s no need to manage inventory, worry

WALL TO WALLET WhiteWall’s Shopify link means artists can refine their brand while selling directly to buyers about quality control or deal with shipping – it’s all done for you. This print-on-demand model also means you can set your own margins without any upfront investment in stock. Your artwork is printed when purchased, giving you the freedom to experiment, promote and sell, without the overheads. Even those with an existing website can benefit thanks to

1 Register with WhiteWall 2  Set up your Shopify store 3 Link the WhiteWall app 4  Choose your products and set your prices 5  Start selling – WhiteWall takes care of production and shipping Set up in five simple steps: simple integration via the Shopify Buy Button. The result is a sleek, scalable sales channel backed by the craftsmanship and reliability WhiteWall is known for. German-Swedish fashion and beauty photographer Per Appelgren is among the first to embrace the new app, and he’s already seeing the impact. “My ambition for perfection doesn’t end on-set,” he says. “With the new opportunity to integrate Shopify with WhiteWall, I can now offer my prints directly through my print store – in gallery quality.” With over 18 years of experience and seven TIPA World Awards under its belt, WhiteWall is trusted by more than 20,000 professionals worldwide. This new Shopify integration brings its exceptional service to your fingertips – so you can focus on your art while it takes care of the rest.

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Issue 121 | Photography News 13

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