FEED Summer 2023 Web

DAISY SODERBERG-RIVKIN: People tend to classify my role as a trust and safety professional. What that means is I’ve written, analysed and implemented online safety policies for many different companies, organisations and think tanks – and the government. My whole career has been about keeping people safe online – and that all began being a content moderator at Google. Starting out with that job meant I began in the trenches of online safety, looking at anything and everything you can imagine. My role there was within web search, which is probably the biggest product at Google you can work on. I was involved with topics that could be considered ‘not as bad’, like copyright and trademark infringement. But then that ranged all the way up to child sexual abuse material (CSAM), terrorist material, defamation, revenge porn – ultimately the biggest dangers we see on the internet. So really, I started with content moderation, which has several routes you can take afterwards, career-wise. You could go in a completely different direction, or you can do what I did and find what inspires you to continue that work, knowing all the bad that is still out there. “IT’S VITAL TO KEEP CHILDREN SAFE – AND ENSUREWE’RE SHAPING GOOD CITIZENS” FEED: You have been on quite the journey when it comes to the world of internet safety. Why not start with what motivated you to fight for a safer online world?

I started to specialise more and more in the child safety and terrorism areas, but particularly the former. The reasons are obvious: they are one of the most vulnerable populations we have, and the future of our online and offline worlds. Therefore, it’s important we keep them safe, but also make sure we are shaping good citizens for the future because, one day, they will be the ones managing all these tools and mechanisms. They are going to be the government officials looking down and trying to regulate these things. That’s why it’s so important to keep them safe – and is what inspired me to continue this line of work.

FEED: What did that lead to?

DAISY SODERBERG-RIVKIN: A wide range of types of platform. I’ve worked in the dating area at Bumble as a content policy lead, consulted for the US government and Congress on regulations that they put forth. In that scenario, it’s a case where in theory these regulations sound great, but in practice… they don’t work out so great. My work involved acting as someone who had worked in the private sector to translate those concerns. Then I worked with Lego, which was sort of the ultimate golden circle of child safety, within the gaming area. Right now, I’m about to start a new job at TikTok working on the EMEA market, as a policy manager.

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