FEED Spring 2022 Newsletter

2022: THE AGE OF

tatistics from 2021 have shown that the current value of the AR market stands at a colossal $3.5 billion. There will be 1.73bn

The sporting calendar is bursting with global events. We have the Winter Olympics and Paralympics, women’s Rugby World Cup and Hockey World Cup. Then the FIFA World Cup, to name just a few. So, what tools have surfaced up to this point? One that we can focus on is a new plugin from Ross Video. PIERO is a sports analysis tool, that has systems using image analysis and encoded camera heads to overlay tactical graphics onto sports content. Its latest release, under Ross Video, is its new Voyager plugin, which is based on Epic Games’ Unreal Engine and delivers a brand-new approach to photorealistic graphics rendering.

Augmented reality within sports broadcast is bursting at the seams with innovation and game-changing tools. With sporting feats like the FIFA World Cup fast approaching, Ross Video’s latest AR plugin release has kicked 2022 off with a bang

augmented reality users on mobile by 2024, and revenues for AR are forecasted to reach $340bn by 2028. The industry is booming, absorbing explosive technologies each year like a sponge. We are still only on chapter one of unlocking AR’s potential and, if easily implementable, new products are only going to continue to exponentially emerge as we enter 2022. Especially when it comes to new tech entering the sports production space.

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