IMAGES Courtesy of @roxanapedan and @callummurphy_cmc
effect and bring this feeling of triumph,” Fitzpatrick concludes. MISSION COMPLETED The project took Fitzpatrick six months from start to finish. With the help of Murphy and producer Oisín Daly, he shot in four locations on three separate days, working with a cast of about 20 – all unpaid. To acknowledge their generosity, Fitzpatrick shared the high- res footage and behind-the-scenes content with the athletes. Looking back on his first spec ad, Fitzpatrick wonders if he should have done anything differently. “It was the story I wanted to tell in the way I wanted to tell it,” he enthuses. “I’m really happy with how the footage looks – I’m delighted.” Regardless of whether Nike picks up the project, we’d call that a success.
BOXING CLEVER Among the athletes was Ella Thompson, four- time All-Ireland boxing champion
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